Prices for Shirts Pants Pyjamas Tshirts

I recently had a zoom call with one of our family members in Bangalore who works as top management with a leading clothing brand rather they own many renowned brands in India.

Here is something revealing. According to him the production cost of a good trouser is INR 500, a good shirt or polo t shirt INR 300, a nice tshirt INR 200, a pyjama INR 300.

Whatever u are paying in a retail store or online is adding to profits somwhere in the supply chain.

MRP mark up is 60-80% above cost and then 50% off is shown as big deal discount.

Legal metrology and consumer dept you should look at capping trade margin for fashion sector at 40% more  

View all 16 comments Below 16 comments
Why only for garments ? The same scenario applies for perfumeries. An analysis of formularies for many of the perfumes would reveal that their manufacturing cost would not be even 10% of the selling price. Fancy bottles. packages, advertisement ,'promo', limited availability (only in premier shops) adds up to the cost. Net profit to the manufacturers are not less than 500%. What about 'nutritious' foods and 'supplements' for children ? Will you deprive your children from such 'nutritious' foods and 'supplements', which are everyday and hours are being glorified by icons and switch over to 'bhusha' (screened from atta milled at your doorstep ), lightly roasted and mixed with full-cream milk and jaggery? Will you deprive your kid from skin nourishment oil formulations from fabulous brands/companies and rely on 'crude' groundnut oil or sunflower oil or sesame oil ? Last named one is becoming out of reach of common people - yet cheaper then 'genuine' olive oil.
Maruti 800 or Zen are cars, so is BMW or Mercedes or Porsche or Lamborgini. If I drop at your place with any of the last named cars, I am sure to treated with better warmth than those listed in the beginning. more  
Ms.Anshu Verma: Business is done for making profits and not for charity please. Whatever you reported are well known facts and nothing new in it. Question is what are your options? Should the customer not purchase ? more  
it has to be aditya birla as they own all top brands of readymade garments in India , from Louis Philips , Vivaldi etc , butt that is how these employees get salaries in crores annually more  
The rates should be market driven and should be based on liking, instead of material costs. more  
It's a vicious circle. Tiger Woods is a great golfer. He has got millions of fans. Nike makes Woods their brand ambassador. His millions of fans start buying Nike products. Nike pays millions to Woods and makes that money several times over from his fans.

The same can be applied to Tendulkar, Kohli, Dhoni, Sindhu, Phogat, Mary Kom and several others.
It's all "mental manipulation" make money!

"Designer Product" has put "brand" on a high pedestal. One wears Ritu Kumar, Tahilani, Shantanu and Nikhil etc. to show they are "someone".

The same is happening in the rest of the world as exceptions.

We are manipulated much that we squeeze on other necessities in order to buy a Nike shirt or Adidas shoes.

It's our own fault!! more  
Well said Sir. more  
Post a Comment

Related Posts

    • Oxymeter loot by websites and shops

      See attached classic example of how sellers have been profiteering from consumers. Wake up call legal metrology controllers. If u are still taking salaries, then u must act.

      By Asha Rathi
    • MRP of Remdesivir reduced

      Thanks to all the good efforts of your circles on remdesivir black marketing menace and overcharging, GOI has intervened Nd MRP of Remdesivir has been lowered. Availability though is a different ma...

      By Sarika Bansal
    • Punishment for charging over MRP

      If a trader has charged me above MRP and I have receipt and packaging to prove the same, what is the process to file complaint and what is the penalty/punishment he will face?

      By Konkona Sen

      The government of India & the Ministery Of Health needs to stop the malpractice of printing inflated MRP on generic medicine. A generic medicine that has an MRP of Rs.120. can be purchased from...

    • Fictitious MRP practice continues

      See attached product called special pillow cover packaged product with selling price of INR 699. For everyone’s reference I am sharing the label of the product which displays MRP o...

      By Sarika Bansal
    • Nykaaa portal charging more than MRP

      Lot of women who order through portals like nykaa and myntra dont actually check receipt mrp and tags/label on product. See attached recent case with me. Mrp 160 charged 183. Problem is...

      By Gouri D
    • LC your cant charge above MRP movement is working

      Great case study circles. Here in hyderabad meridian restaurant charged a consumer 10 rs over MRP and had to pay a fine of INR 25000. All legal metrology controllers must wake up to implement this ...

      By Nikita Mehra
    • Multiple Quantity price online is an issue

      See attached Printed MRP of 1 pen Rs. 400; So MRP of 3pens Rs.1200. Amazon seller onlinestationeryshop claims 3 pens' MRP Rs.1500, Post discount price 1380. Thus seller is charging Rs.180 more than...

      By Meeta Sinha
    • Price Vs Quantity of Products

      Dear Learned Reader, Wishing everyone a very happy & prosperous New Year 2021. I wish to bring to your kind notice that after the breakout of Covid19 most of the manufacturer ...

      By Anoop Kishore Bhatnagar
    • Flipkart sellers listing products above MRP

      See MRP of 179.50 listed as 278. Can such sellers who mislead consumers be booked by legal metrology?

      By Preeti Kumar
    • Apple charging GST over MRP

      Apple website in India and its employees seem clueless about mrp and that gst cannot be charged above mrp. See attached mrp on invoice 4900 box 4500. Can legal metrology folks book them ...

      By Ankita Jain
Enter your email and mobile number and we will send you the instructions

Note - The email can sometime gets delivered to the spam folder, so the instruction will be send to your mobile as well

All My Circles
Invite to
(Maximum 500 email ids allowed.)