Some E-commerce websites tricking customers into buying products by displaying fake MRPs

I placed an order of a reputed company's fry pan on one of India's 'so called' most prestigious E-commerce website- Snapdeal (Order number: 7847372904).

Firstly the product's MRP mentioned on Snapdeal was Rs 1910. I got suspicious and tried checking the actual MRP of the product on the manufacturing Company's own website first but it was not opening so I decided to go ahead. Then, they were also offering a discount of 16% after which its price became Rs 1610, and on using HDFC card, there was further discount so I got it for Rs 1208.
When the product arrived, there was no MRP mentioned on the packing box of the manufacturing company. Also, the lid of the pan had a large scratch, probably a fabrication defect, and the rim was also crinkled at several places. So I initiated the return and refund process, which requests consumers to repack the item. When the courier guy came and we handed over the product to him, we noticed that he started re-packing the product very carefully (though we had done it already), which was a clear indication that another buyer was going to be fooled.

On top of that, when I checked the website of the manufacturer, I saw that the item's MRP was Rs 1260 and after discount it was Rs 1070.
The refund process, however, went smoothly.

So basically we are tricked into believing that we are saving our money as well as time, as the e-commerce websites nowadays claim, although it is ironical that none of this happened in this case, and it would have been better had I gone to a nearby retailer and bought the same product after inspection.

Kindly make some laws to regulate and channelize the E-commerce industry, so that the general public is not cheated in the name of lower prices and huge discounts.

P.S.: Link (for actual MRP) is as follows- http://www.prestigesmartkitchen.com/product/cookware/fry-pan/omega-deluxe-fry-pan-280-mm-with-lid more  

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View all 51 comments Below 51 comments
Many on-line Travel Agents/Hotel Booking Agents lure customers by displaying the Hotels` charges (including all taxes) and THEIR OWN SPECIAL PRICE (exclusive of all taxes). This unfair practice needs to be curbed. more  
Snapdeal is a fraud site. I dealt with them once and then blacklisted them. more  
All e-commerce sites should be registered as per company law or individual commercial tax department sothat it is easier to bring them into consumer protection. more  
To avoid such complaints some regulations are to be made to protect consumers . Maker and market price and the discount should be mentioned clearly. more  
ON line or e- commerce retailed are to be regulated to offer proper customer protection and ensure that they discontinue such dealers who do all these malpractices. It is high time that rules are made to adhere to fair marketing practices, in addition to refund of money within a reasonable time. Otherwise customers' faith is likely to be eroded in future. more  
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