How sellers buy ratings

See attached everyone. Ecommerce platforms must have clear rules such that sellers cannot do this more  

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Govt. should set up an agency/committee/helpline where customers can report such sellers who send cards asking customers to provide 5 star rating for cashback. When reported, agency should take stern action including cancelling of their license or delisting them from marketplace or high penalty. When a seller registers in a marketplace like amazon, they should publish this to seller as part of T&C and make them aware of it. If such stringent rules are put in, such sellers would stop doing this as they know not all customers can be lured by such tactics. Even if one or two customers report this with proof, their business would get impacted greatly. more  
There should authorized rating agencies who purchase the advertised goods, test them and give an official rating for guidance of the customers. Their ratings should also be cross checked by some other means. more  
If all the ratings including adverse are displayed, the same shall serve the desired. purpose of consumer as well as the manufacturer/seller. more  
everyone does it but we need to be clear and be honest and give the same since it helps others but it should be published by the site more  
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