one difficulty, faced by consumers in food items , including chocklates is the display of expiry date.
in sime items , its on bottom or corner or in folded wraper inside.
which only shopkeeper knows.
so much space is there for add, but for expiry date and price, they seek such spaces, where consumer may not see.
manufacturing date is displayed , and some where written as " best before 6 months or 12 months".
whats the need to write it all?
write only EXPIRY AS "EXPIRY-19L21 OR USE BEFORE19-12-21".

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Mr Satyapal Singh has explained the the status of Expiry date etc clearly. Local Circle Manager should take up the matter with the appropriate authorities to get it standardised and convenient for consumers. more  
Very essential point!! Need to do something!! more  
All this fine. Rules and regulations are fine. But the genesis of all this is protection of consumers. So it is essential to mention the date of expiry quite bold alongside MRP. more  
The letters are often extremely small, and sometimes difficult to read even with magnifying lens... more  
Now the new rules will require 'Use By'. As you may be aware, 'Best Before' doesn't mean that after that date the product is not consumable but that after that date it will not have the taste or effect as assured by the manufacturer. In other words, the organoleptic properties (taste, aroma) will reduce. For example you may need to use more of the spice than earlier. But keep in mind that storage conditions as specified by producer should be followed for better shelf life. In food, 'expiry date' or 'do not consume after' is mainly for products where the micro-bacterial content will develop to such an extent that the foods will be unsafe to consume. Such is the case mainly with foods like Dairy, Meat, Fish. Expiry is practically irrelevant for processed foods, retained in unopened original packing, in proper storage (mostly cool, dry storage conditions for India). Consumption after the 'Best Before' date is generally safe but will normally not have the same taste, aroma. However after some time even the taste and aroma will significantly disappear, and that is the 'Use By' date. Normally, this date would be somewhat later than 'Best Before' date. As regards the location, font size and manner of indicating these dates, there are specific rules, largely depending on the size of the packaging. Font size for such data is larger and there is a gap so that the data can be easily read. Almost all the information on a pack - ingredients, nutrition etc is pre-printed. However batch number, date of manufacture and Best Before, (and often the MRP) are some data that have to be printed at time & date of production. Complaints can be sent to manufacturer as his customercare address/email/phone number are printed on the pack. Finally, if customer is suspicious or dissatisfied, it is better not to to buy the item, which itself is a signal to the manufacturer. more  
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